PRODUCT

Unleash the Power of Your Data

Reef's platform enables teams to take control of their data, and put it to work for them, turning daily customer management from reactive to proactive.

Unleash the Power of Your Data

Reef's platform enables teams to take control of their data, and put it to work for them, turning daily customer management from reactive to proactive.

PRODUCT

Tailored to your Unique Business

Models tuned to your business. Each outcome-based score incorporates an ideal combination of Reef best practices and data you consider unique and important to your business. We don’t subscribe to the “one size fits all” philosophy. Reef models are flexible — we incorporate, test, and build models using data points that are unique to your industry and business. 

Transparent Model

Performance & Features

Model performance analytics. It’s critical to prove that a scoring model is accurate and performs well for your unique business and your unique customer data. Reef enables to view the model performance of your Reef score and understand the correlation between your data points and outcomes like churn or growth.

Measurable Revenue Results

Score ROI analytics. How do you know if a score is working? When you can prove that it delivers incremental revenue. Reef’s Score ROI Analytics enable you to view the ROI of any score, user, or playbook. Reef helps you easily connect value of playbooks initiated by Outcome-Based Scores against revenue retention and growth.

Scalable across Go-To-Market Functions & Use Cases

Dozens of use cases. No product usage data? No problem! Reef is not limited to product scoring. Reef supports use cases across Sales, Customer Success, Renewals, Services, Support, and Marketing. Reef can support all types of subscription businesses. Once you get set up with your first use case with Reef, additional uses cases focused on different Outcome-Based Scores can quickly follow!

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