Gross Revenue Retention
Predict and Prevent
Both Full and Partial Churn
Protect your revenue
Reef delivers full and partial churn insights directly into your workflows to maximize GRR.
Full Churn Prediction
Predicts which customers are most likely to fully churn at their next renewal
Provides clear insights on who is at risk, when, and why
Delivers predictions directly into existing workflows for trusted, timely action
Partial Churn Prediction
Identifies customers at risk of downgrading or partially churning
Provides insights on who is at risk, when, and why
Delivers actionable predictions directly within your team’s existing tools
Better Together
Most Reef customers use Full Churn and Partial Churn models in tandem for complete coverage of risk
How It Works
Actionable recommendations, right where you team works
OOTB Salesforce risk recommendation delivery
Optimized Gainsight recommendation delivery
Flexible integration with other GTM systems (CSP's, Slack, etc)
Empower your business with a Predictive Data Foundation
Connect, validate, and activate your data to power AI-driven enterprise agents that predict growth, risk, and renewals.